Portland, Ore.—December 3, 2002—Sanda Communications president Jerry W. Saveriano announced today that vice president and creative director Scott McCannell has been named to the American Advertising Museum board of directors. The museum is a major exhibition, research and education center. It houses the industry’s most comprehensive collection of advertising and business artifacts.

“Scott’s contributions to the board have proved the old adage, ‘There are those who talk about it and those who do it,’” said John Mazzocco, executive director of the museum. “Scott is a doer, and whenever asked, he has stepped up with time and energy.”

“I consider the old-timers like Claude Hopkins, John Caples and David Ogilvy—the guys who really believed in good advertising’s ability to sell—to be my mentors,” McCannell said. “During my first visit to the museum, I thought, ‘I want to help these guys.’ This is the only shrine to my icons I know about. That’s why I’m willing to give so much time to what some might think is a tribute to hucksterism.”

The American Advertising Museum is located on the corner of 5th and Davis in Old Town Portland. It features several permanent and traveling exhibits that tour nationwide, including “Dream Girls,” a retrospective of the female image in advertising over the last 100 years. More information on the American Advertising Museum can be found at www.admuseum.org.

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About Sanda Communications
Sanda Communications is a privately held integrated marketing communications agency serving emerging and expanding West Coast high-tech companies. Services include marketing, advertising and public relations. Sanda currently has fully staffed locations in Corvallis and Portland. For more information about Sanda Communications, visit the company Web site at www.sandacom.com.