| Sanda Communications creates Pathways to Advancement for Linn-Benton Community College
CORVALLIS, Ore. - December 30, 2005 - Sanda Communications Vice President Scott McCannell announced today the agency is creating a series of career advisement materials for Linn-Benton Community College. The Pathways to Advancement program is designed to help students assess their career options, see how long it will take and how much it will cost to get the required training, and how much they can expect to earn in their chosen career field.
"The variety of career options and educational requirements can be overwhelming, so what we're trying to do with the Pathways program is give students clearly defined steps and options," McCannell said. "We're creating a series of flow charts that enable students to see graphically the education requirements and choices they have as they explore different careers."
In addition to creating print and online materials for the Pathways program, McCannell said Sanda will also develop a marketing campaign to promote Pathways to current and potential students, as well as policy-makers and other influencers.
About Sanda Communications
Sanda Communications provides marketing, advertising and public relations services to technology companies. Sanda's senior staff members have been electronics technicians and engineers, and they have consulted with technology companies around the world. Sanda is a champion for accountability in marketing, designing integrated marketing programs with built-in tools to measure effectiveness--including coded coupons, ad-specific 800 numbers and unique Internet landing pages. Key clients include GE Security, GE Consumer & Industrial, Tripod Data Systems, FOCUS Semiconductor, Linn-Benton Community College and RootX.
Sanda Communications has offices in Portland and Corvallis, Ore. |
